6 Mistakes That Cost Publishers A Fortune!

Oct 31, 2023 | All, Publishing

In our position, we have a unique insight into the challenges that face a modern publisher. 

Naturally, every title is different and require unique solutions geared solely to them. We do not believe in a one size fits all package, and this is why we pride ourselves in being different. We listen, we treat customers as individuals and give them individual solutions to their problems.

In our experience, we have found that the top 6 mistakes that cost publishers are that:

  1. We go for quantity over quality of Distribution in the newstrade.
  2. We assume they are already getting the best price and service.
  3. We don’t feel confident enough to ask questions.
  4. We worry about change.
  5. We don’t always get the most out of our cover prices.
  6. We sometimes forget to maximise our subs copies.

Do any of these sound familiar?

The good news is that we can help publishers maximise every penny and help to refine their portfolio to allow them to meet the challenges best ahead. Between Warners Midlands and Warners Group Publications, we can enable you to pick which services you would like to use selectively.

So how can we help? 

Meet the team:

Natalie can help you with all things Subscriptions and Direct Customer copy. She can manage the needs of a wide range of publishers with very different audiences in a safe, secure and professional way.

Keiron will help your titles maximise their effectiveness in the newstrade. He can provide all the information that you could need about your newstrade performance and present it to you in plain English. 

Michael has worked on the printing presses first hand and can provide tailored specifications and insider manufacturing knowledge to benefit your print production elements.

If you would like to get in touch with any of the team please hesitate to email them, Request a Quote or visit www.warnerspublishing.co.uk to find out more.

Times like this require bold and positive change trying new ways of doing things. You are not alone in this. We are here if you want to discuss your issues, and together we can build a tailored solution to maximise your magazine. However you might need us, we are with you every step of the way.

Remember to keep your eyes peeled for how we can help over the coming weeks. If you don’t want to wait then, please don’t hesitate to get in touch with us today!